Home | Resources | Mobile Advertising Whitepapers | OTT/CTV Advertising eBook

OTT/CTV Advertising eBook

All eyes are on OTT. Learn how to optimize your OTT and CTV strategy and deliver relevant, engaging experiences to viewers worldwide.

OTT is a hot topic – and for good reason. See how it is disrupting a $70 Billion industry:

Curious about OTT vs. CTV? Learn the differences.
Get an overview of the opportunity for OTT and CTV.
See the advantages of Dynamic Ad Insertion (DAI) and how to ensure it is fraud-free.
Understand more about ad podding, ad pod construction, ad pod exposure, programmatic auction types, and ad serving.
Find out more about contextual targeting and how you can reach audiences while respecting user privacy.
Discover the Smaato Advantage with insights into our video monetization platform.
Plus, see how to get started with OTT inventory!

To get your complimentary copy, please complete the form.

Download eBook

Required fields marked with *

First Name*

Last Name*

Email*

Company Name*

Country*

Client Type*

Lead Source

pi campaign

I agree to receive newsletters on products updates, events, and related services from Smaato.*

By submitting this form, you accept our privacy policy.

*For further information on our data processing including behavioral tracking and your data protection rights, please refer to our Privacy Policy and Cookie Policy. If you no longer wish to receive our newsletters, you can withdraw your consent at any time and free of charge with effect for the future by clicking on the unsubscribe link in the footer of any of our newsletters.

Related Whitepapers

Whitepaper

OTT/CTV Advertising eBook

Learn More ›

Whitepaper

Maintaining Compliance with iOS 14 eBook

Learn More ›

Whitepaper

The Retailer’s Guide to In-App Advertising

Learn More ›

Whitepaper

Understanding In-App Advertising Fraud

Learn More ›