About Smaato

Smaato, the global in-app advertising platform, drives the technology that keeps apps free. Smaato’s full-featured mobile ad server empowers apps of all sizes to reach their full monetization potential by connecting them with the world’s top advertisers. The Smaato SDK provides publishers with seamless integration and maximum control of their inventory.

Extensive Demand

Our extensive network of demand partners provides a massive variety of advertisers with one single integration

Global Reach

The global reach of our mobile advertising exchange gives you access to 1+ billion mobile users

Higher Revenue

We offer dynamic, real-time competition for every impression providing higher eCPMs and immediate monetization

Smaato Publisher Platform

The Smaato Publisher Platform (SPX) provides a free publisher ad server, an RTB ad exchange, ad network mediation, private marketplace options, and the ability to bring publisher-owned ad network connections. Our monetization platform has everything you need to boost app revenues.

Increase Revenues With Dynamic Demand

SPX creates a “super auction” where the best available demand source is evaluated for every impression to maximize yield on an impression-by-impression basis.

Gain Access to Hundreds of Demand Partners

We offer access to 260+ DSPs, 190+ directly integrated ad networks, as well as your own ad network relationships with our monetization platform.

Full Monetization Controls

Leverage full pricing controls and built-in optimization automation.

Smaato Demand Platform

Manage and optimize your mobile campaigns with the Smaato Demand Platform (SDX) — a full featured mobile advertising platform with advanced traffic targeting optimization for advertisers and demand partners.

Optimized Targeting

Maximize the value of your campaigns by specifying the exact traffic you want by using targeted line items.

Reach Top Mobile Publishers

Access quality inventory across 90,000+ publishers around the world.

Advanced Analytics

Gain instant, actionable insights into the performance of your campaigns. Maximize mobile ad spend and drive value across your marketing campaigns with our sophisticated mobile advertising platform.

Our Commitment to a Protected Mobile Marketplace

Our priority is to offer a clean, protected mobile advertising marketplace to all of our publishers and demand partners. Through our combination of human expertise and sophisticated technology, we ensure brand safety while protecting the user experience.

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Get Started With Smaato Today!

Connect to over 260+ demand side platforms and over 190+ directly integrated ad networks worldwide