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The Smaato Blog offers the latest in mobile and in-app advertising monetization strategies and insights. Visitors can also learn about company news, industry trends, and tips for publishers and advertisers.

Industry Trends

The VAST Arbitrage Ad Fraud Scheme – And What You Can Do About It

How to create secured RESTful service Development Blog

How To Create a Secured RESTful Service

Programmatic Deals Bid Efficiency

The Four Programmatic Deals

Product Updates

iOS 14, IDFA, SKAdNetwork: What Does It Mean For You?

Monetization Mondays Ep. 1: Customer Obsession With CEO Ajitpal Pannu [Video] Podcasts

Monetization Mondays Ep. 1: Customer Obsession With CEO Ajitpal Pannu [Video]

dv360 partnership Tips for Advertisers

Smaato Inventory Available Directly on Google Display & Video 360

first price auctions Tips for Advertisers

First-Price Auctions: Simple, Transparent, Effective

third-party cookies Industry Trends

Adapt, Control, Capitalize: Publishers Can Rebuild Advertising

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