Tips for Publishers

first price auctions
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First-Price Auctions: Simple, Transparent, Effective

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third-party cookies
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Adapt, Control, Capitalize: Publishers Can Rebuild Advertising

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partner spotlight remerge
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Partner Spotlight:
Dr. Christian Liesegang
of Remerge

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iab tcf v2
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IAB TCF v2.0: FAQ for Publishers

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android vs ios market share
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Android vs. iOS: App Monetization, Impressions, and Market Share

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rewarded video ads featured
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Rewarded Video Ads: Beyond Gaming Apps

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In-App Advertising Holiday Ad Spend
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Holiday Trends 2019: In-App Insights for Mobile Advertising

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In-App Advertising and Children: Upcoming Smaato Webinar on Privacy and Compliance
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In-App Advertising and Children: A Webinar on Privacy and Compliance

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In-App Ad Viewability
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In-App Ad Viewability: Best Practices for Publishers

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BLOG

What’s the Difference Between an SSP and an Ad Network?

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BLOG

How to Optimize Your SPX Account to Boost Revenues

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