As Brand Safety concerns now dominating many industry discussions, it’s time to take a deeper dive into the issues at stake, and what it means for the region. This FYI session will focus on accountability and how to effectively ensure brand safety on behalf of your company.
Casual Connect Asia 2017 will be held in Singapore on May 16–18 by Casual Games Association, an international trade organization for the video games industry. The event brings together the talented and knowledgeable experts from leading companies in the gaming field to speak about industry insights, growth, design & development and more.
The Adtrader Conference is a symposium on Programmatic Advertising and Marketing. The event will focus on the most important changes of networked platforms in Marketing and Media and the increasing value of Audience Data. Leading experts and marketing player will showcase the current developments and discuss the effects of these on the market and other parties involved.
Relatively speaking, scale is easy in online video but revenue isn’t. Now that media companies have a multitude of options for generating revenue on digital, what are the choices some of the top companies and brands are making and why? At the Digiday Video Anywhere Summit in New Orleans, we will discuss the emerging challenges of online video.
Brands have been outsourcing programmatic buying to their agency partners for a long time. But as more organizations are wary of kickbacks, hidden media fees and compromising customer data, marketers are getting more involved with their strategic decisions in programmatic. At the Digiday Programmatic Marketing Summit in Scottsdale, AZ, brands will gather to discuss these topics and how they can prepare for a programmatic future.
Capptivate is a two-day event that brings together mobile professionals to explore the way mobile apps are redefining how companies do business. Attendees will leave with engagement and monetization strategies, actionable advice on how to accelerate their business and a deeper understanding of the app economy’s continued growth.
China Digital Entertainment Expo and Conference (ChinaJoy for short) is the most influential event in the global digital entertainment industry, and is the largest gaming and digital entertainment exhibition held in China and Asia. This annual event showcases the latest and best in digital entertainment such as online games, console games, web games, hardware products and so much more.