SKAdNetwork is a framework developed by Apple to measure the conversion rates of app installs. This framework uncouples the impression event from the actual app installation, removing the need for user identifiers. With this deal, tap into traffic with SKAd Coverage!
Year Round
All demand partners can benefit from activating this deal.
Display, Native
Wattpad is an online social media and literature platform intended for users to read and write original stories.
Monthly Requests: 22.2 Billion
Ad Sizes and Formats: 320×50, 320×480, 300×250, 240×400, 300×400, 300×450
URL: Web, App Store, Google Play
WeatherBug has current and extended local and national weather forecasts, news, temperature, live radar, lightning, hurricane alerts and more.
Monthly Requests: 5 Billion
Ad Sizes and Formats: 320×50, 300×250, 728×89
URL: Web, App Store, Google Play
This popular microblogging and social networking site has been allowing users to post multimedia, user-generated content, and blog posts for free since 2007.
Monthly Requests: 12.9 Billion
Ad Sizes and Formats: 320×480, 300×600, 300×250, 600×300, 1170×2532
URL: Web, App Store, Google Play
As of Q2 2022, 88% of publishers have already adopted SKAdnetwork or plan to.
Source: eMarketer