Matt began his career in the late 90’s as a web developer during the dotcom bubble. After the bubble, while still developing websites, he got more involved in the business side of managing and monetizing websites for a portfolio of businesses. Matt’s technical background allowed him to jump head first into the ad-tech industry on the operations side of the business, and that journey began at Advertising.com. He got to know the business from the inside out through multiple roles across sales and operations, and eventually moved on to running business operations for a contextual ad network Contextweb. At the inception of RTB, he created one of the first ad exchanges. Matt developed a taste for leading client-facing and operational teams, and the journey continued with Rubicon Project, OpenX, Nextar Digital, VGI CTV, and now Smaato.
