The first half of 2019 set new records in the mobile app ecosystem with users downloading more apps and spending more time in-app than ever before.
The Global In-App Advertising Trends report offers key insights into the ever-expanding in-app advertising landscape based on in-depth analysis of the ad requests, bids, and impressions on the Smaato platform. Download the report now to discover the five key trends uncovered on our platform from the first half of 2019.