Singles’ Day is the single largest shopping holiday of the year globally, outpacing the US’s Black Friday and Cyber Monday, and Prime Day. Its popularity, both for brick-and-mortar stores, and online shopping, grows year over year. Plus, you can reach shoppers for the 618 China Retail Festival! We’ve put together a deal packed with great inventory, so you’re not alone in figuring out how to reach shoppers as they scroll for the perfect gift.
Singles Day 11/11, China Retail Festival, Lunar New Year
Luxury, Fashion, Lifestyle Products, Retail
Display, CTV/OTT, OLV, Native
Drakor.ID is the perfect application for watching Asian dramas, namely popular Korean dramas. Drakor.ID offers smooth streaming so viewers can enjoy watching content without traffic interruption.
Monthly Requests: 26 Million
Ad Sizes and Formats: 320×480, 320×50, 300×250, 1080×1920, 768×1024
URL: Google Play
Xiaomi Corporation, commonly known as Xiaomi and registered as Xiaomi Inc., is a Chinese designer and manufacturer of consumer electronics and related software, home appliances, and household items.
Monthly Requests: 2.5 Billion
Ad Sizes and Formats: 1200×627, 300×250, 1280×720
URL: App Store, Google Play
The Naver Corporation is a South Korean internet conglomerate headquartered in Seongnam that operates the search engine Naver.
Monthly Requests: 3.2 Billion
Ad Sizes and Formats: 320×50, 300×250, 320×100, 300×50, 320×48
URL: Web, App Store, Google Play
Singles’ Day has an estimated RMB 965.1 billion ($139.83 billion) in sales in 2021.
Source: Insider Intelligence