IN APPLICATION ADVERTISING PLATFORM – SOMA™Smaato's SOMA™ platform allows mobile software developers to ad-enable their applications and open them up to profit from new revenue streams through rising mobile advertising budgets. Smaato's SOMA™ (Smaato Open Mobile Advertising) platform features synchronization, targeting, tracking, delivery, response and billing of mobile advertising through an open API. SOMA™ has a small footprint and can be integrated to your applications with a few steps. Through flexible advertising formats, multiple call-to-actions (click to call, click to SMS, click to browse…) and multi-platform availability SOMA™ achieves a unique flexibility. This provides exciting new opportunities to developers. The first SOMA™ enabled applications are being launched by partners including Funambol, Quickoffice, and mobicomp. We welcome your application to participate in the Smaato Network and generate new mobile revenue streams. SOMA™ supports the following smartphone and feature-phone platforms: Symbian S60, Windows Mobile, Palm OS, Blackberry and J2ME. |
