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Smaato, the leading mobile ad optimizer and mobile advertising company, today welcomes leading mobile DSP providers StrikeAd and Fiksu to take advantage of Smaato’s global RTB-enabled mobile inventory. Smaato announced today, that SOMA has been substantially upgraded to a new platform version – with significant improvements in RTB, parallel ad requests, rich media and geo [...]
A global Partnership for Rich Media Mobile Advertising Cooliris’ 3D ads business unit, AdJitsu, and Smaato, a pioneer in mobile advertising technology company, today announce a new rich media partnership that will bring AdJitsu 3D ads to Smaato’s global network of 40,000 app developers and premium publishers in more than 230 countries worldwide. Adjitsu immersive [...]
Smaato Inc., the leading mobile ad optimizer and mobile advertising company, today announces the rollout of new SDKs designed to support rich media ads on mobile phones and tablets. The introduction of Smaato’s new rich media solutions will enable developers to more effectively monetize their applications and or content with a wider range of ad [...]
Smaato Inc., the leading mobile ad optimizer and mobile advertising company, has been selected by Europe’s largest mobile radio station, Aupeo!, to power mobile advertising across 40 countries. As part of the agreement, Aupeo! will leverage Smaato’s intelligent, mobile ad optimization platform, SOMA (Smaato Open Mobile Advertising), to seamlessly insert relevant ads into mobile users’ [...]
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