Smaato Mobile Advertising Metrics (Feb 2010): Windows Mobile Edges Ahead of Apple iPhone

Smaato published the Smaato Mobile Advertising Metrics, showing that the average worldwide ad network fill rates remain constant at 29% in February 2010. There is also a focus on the US and South-East Asian markets and at ad network response times.

Smaato’s metrics are based upon 35 mobile ad networks and over 4 billion ad requests served in the Smaato Network of more than 3000 registered mobile publishers in February 2010.

Please visit http://metrics.smaato.com/ or click on the menu above.

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