Smaato Funding News Global Coverage (continued)
Smaato lands $4.5 million
Mobile advertising startup closes Series B from Aeris Capital
Mobile advertising startup, Smaato announced on Thursday it raised $4.5 million in Series B financing. Aeris Capital led the round with an undisclosed partner and existing shareholders also particpating. Smaato said its mobile advertising platform can deliver ads in 215+ countries for mobile Web and apps. It currently has 1,000 publishers signed up and close to 3 billion ad requests per month. IDC predicts that in 2010, one billion mobile devices will be accessing the Internet, so there could be a good chance for the start up to grow.
Smaato says mobile advertising market is healthy
Rating: There’s still money to be had in mobile ads sector
In these days of economic gloom, those who are bucking the trend are well worth watching. A good example here is Smaato which has just acquired additional VC money to expand its business. It swears that there’s gold in that there mobile advertising market. Indeed, according to Ragnar Kruse, Smaato’s co-founder, “The mobile advertising market is growing rapidly and it has proved to be a profitable business even in recessionary periods. In fact, we have seen mobile advertising increase dramatically over the past 12 months.”
Mobile advertising firm Smaato raises $4.5m
Mobile advertising firm Smaato has announced a $4.5 million second round of funding, led by Aeris Capital with existing shareholders and one undisclosed partner chipping in. The company says it will use the cash to continue expanding its global network. It offers an advertising optimisation and mediation platform in more than 215 countries for mobile websites and apps.
Mobile Advertiser Lands $4.5M in Funding
Google is not the only company looking to invest in mobile advertising. Today, mobile ad company Smaato said it closed a $4.5 million Series B funding round. (…) Although analysts predict sluggish growth for mobile advertising in the near term, Smaato CEO and co-founder Ragnar Kruse expressed optimism for the industry’s future. ”The mobile advertising market is growing rapidly and it has proved to be a profitable business even in recessionary periods,” he said in a statement. “In fact, we have seen mobile advertising increase dramatically over the past 12 months.”
Mobile advertising firm Smaato raises $4.5m
Plans to expand globally on the back of it. Mobile Entertainment is the leading community site for all professionals working within the international mobile content industry. We bring you the latest news, views and analysis from this fast moving entertainment sector, complementing our flagship monthly printed magazine and specialist events.
CAPITAL – Mobile Advertising Pioneer Smaato Closes $4.5M Financing Round
Smaato (www.smaato.com), the leading mobile ad optimizer and mobile advertising company, today announced the closing of its second institutional round of funding (Series B) Aeris CAPITAL led the $4.5 million round, with an undisclosed partner and existing shareholders also participating.
Mobile Advertising Pioneer Smaato Closes $4.5M Financing Round
Smaato (www.smaato.com), the leading mobile ad optimizer and mobile advertising company, today announced the closing of its second institutional round of funding. Aeris CAPITAL led the $4.5m round. The capital will be used to grow Smaato’s leadership position as the largestmobile advertising optimizer, and to grow its global presence.
Mobile Advertising Pioneer Smaato Closes $4.5M Financing Round
REDWOOD SHORES, Calif. – (Business Wire) Smaato (www.smaato.com), the leading mobile ad optimizer and mobile advertising company, today announced the closing of its second institutional round of funding (Series B). Aeris CAPITAL led the $4.5 million round, with an undisclosed partner and existing shareholders also participating.

Smaato closes USD 4.5 mln financing round
Mobile advertising technology company Smaato has closed its USD 4.5 million series B funding round. Aeris Capital led the second institutional round, with the participation of an undisclosed partner and existing shareholders.












